Ink.co.uk sold by giraffe.co.uk for £111,000
Sales of generic domain names are taking off with a reported 60% increase in sales in 2007 compared to 2006.
A German enterprise, just entering the uk ink cartridge market, wants to slash the price of printer ink supplies. Claus Volke says, “Ink cartridges are way too expensive in the UK – we aim to cut prices to a fraction of their current level”. He plans to supply direct to consumers using ink.co.uk.
Volke’s company, Internet Marketing Bielefeld, has typically been selling a £3.49 ink cartridge for just 49p. The market in ink for printers linked to computers has exploded in recent years and is estimated to be worth over a billion pounds per year in the UK alone.
Angus Hanton of Giraffe.co.uk, the seller of ink.co.uk, said: “This is the best sale we have made to date at £111,000, but it is a very good domain and I can see how such a memorable name will boost their sales. Enquiries for other names in our portfolio are running at a record level.”
12 December 2007